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Tic Tac Gum release a Snapchat game you play by chewing

Tic Tac have worked with Snapchat and TBWA to release a limited edition Snapchat lens game. Users open and close their mouths to jump between platforms and over obstacles, collecting 8-bit Tic Tacs along the way.

Different themes for each level correspond to the different flavours of the Tic Tac Gum range, such as a Tarzan in the jungle theme for spearmint and a waterskiing beach scene for strawberry.

— via TBWA / LBB