Deep House: an underwater party courtesy of Desperados
World-class DJs and bespoke diving suits bring beats to the depths of the world’s deepest pool. Continue reading Deep House: an underwater party courtesy of Desperados
The touch-sensitive dress monitoring harassment in the club
Schweppes in Brazil have developed a trio of touch-sensitive dresses that detect and record each time its wearer is physically touched. The stunt puts three women into nightclub environments, with sensors inside the dress sending signals back to the control … Continue reading The touch-sensitive dress monitoring harassment in the club
7Up vs. the heat
In an eye-catching experiential piece, 7Up built a giant vending machine that released cans of cold 7Up to heat-stricken Argentinians. Tweets tagged with #CALOR pushed a ‘social thermometer’ higher bit by bit, eventually flipping the front doors off for passersby … Continue reading 7Up vs. the heat