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To help launch the new adidas Originals Deerupt range, Bonjour Lab and Pavilon Noir have built a 3D body scanning experience that returns a unique, high-tech video souvenir to its guests. The setup uses two depth cameras to create the … Continue reading adidas Deerupt body scanner
Zurich train station has hosted a large-scale augmented reality installation courtesy of Coca Cola. Football fans had the opportunity to play kick-to-kick and keepie-uppies with Swiss star wing Xherdan Shaqir. For each activity, a photo was captured, making it easy for … Continue reading Coke host AR fan experience to celebrate World Cup
The machine pulls the most relevant World Cup Tweets and prints them onto the head of the beer with a malt-based ink, creating conversation amongst beer and soccer fans alike. Continue reading The Social Beer
Users open and close their mouths to jump between platforms and over obstacles, collecting 8-bit Tic Tacs along the way. Continue reading Tic Tac Gum release a Snapchat game you play by chewing
The fan engagement app can two options to rugby fans watching the game in real time: Try or No Try. Every verdict puts them in the running to win an $80,000 major prize, alongside a host of other smaller prizes. Continue reading KFC launch Viewer Verdict, giving NRL fans a chance to ref the game
Sweet Memories Travel Agency developed a catalogue of beaches classified by their real sand and water colours, promoting the less popular beaches of the Dominican Republic. Continue reading Tourism site geotags and sorts beaches by their natural colour palettes
A ‘secret knock’ made up emojis unlocked exclusive access to the Kyrie 4 Red Carpet sneakers. Continue reading Nike’s experiment with Facebook Messenger AR
The legendarily unfashionable Crocs shoe brand have managed to access some highly image-conscious users in the bluntest way possible: by putting Crocs on their heads. Continue reading Crocs’ Snapchat Lens was a hit
Toyota have installed a continent-spanning video booth aimed at connecting people worlds away. Continue reading Toyota’s ‘Let’s Join Hands’ video booth experience
The installation featured an interactive soccer pitch, 270° LED screens and CGI effects on customised videos. Continue reading Nike’s elaborate interactive football pitch generates personalised social content
At the most recent SXSW, PepsiCo Frito-Lay’s flagship brand Cheetos launched an app that turns any photo or video into a Cheetos covered composition. Continue reading CheetosVision AI/AR sees Cheetos in everything
A collaborative digital canvas that cuts through the noise. Continue reading Edding Wall Of Fame